About the Project
Hi, I’m Wendy Swanson, I am a licensed acupuncturist, healer, yoga teacher, yoga studio owner, workshop presenter, international retreat leader, friend, mother and wife. When I’m not seeing acupuncture patients you may find me taking or leading yoga workshops at my studio, BE Yoga, walking my dog, sitting quietly in nature or laughing with friends & family. I currently live in Charlotte, NC with my husband, Andrew, and super sweet daughter.
Designed for Momentum was hired to rebrand the former Starpoint Acupuncture into what is now Wendy Swanson, Yoga & Acupuncture. For Wendy, this was a big step into really owning who she is and what she does in her business to promote healing for her clients. We first worked on Wendy’s logo to create a mark that represented the cyclical nature of our health, intuition and vibrancy in life. We then used that same cyclical movement from the logo throughout her website and color blocking to create an ease of navigation for new and existing clients. We worked together to simplify the information she was sharing to make it simple for her clients to understand what she offered and ultimately, to hire her. WendySwanson.com.
“From the moment Katie sat down to really find out who I am and what I needed I knew that the remaking of my logo, website and quite frankly me was going to be good. Katie took time and care to understand my goals and asked questions to help me tease out goals I did not even know existed. From start to finish my time with Katie was a transformational journey of discovering and uncovering my talents and claiming my seat, in an even bigger way, as a professional healer. Katie was patient and kind as my journey took a few unexpected turns. She helped keep me on track when needed and let me off the hook when necessary. Katie, herself, met all of the deadlines and was clear with expectations. I’m proud to direct people to my website and I feel like each piece from logo, to brochure to website all reflect an authentic picture of who I am. Thank you, Katie!!!!”